Designing Soft Goods for Outdoor Adventure
My Role
As the Lead Industrial Designer for the GoRuckin soft goods program, I led the product design from concept through development, directing industrial design, CMF strategy, technical packs, bill of materials (BOMs), and cross-functional product development to deliver durable, manufacturing-ready products for outdoor adventure.
Collaborators
Product development was completed in collaboration with Mervyn Chen, who partnered throughout development to support manufacturing readiness and production implementation.
Learn more about GoRuckin.
Let's Continue the Conversation
Many of my projects were developed under confidential client agreements, so only a portion of the work can be shared publicly. If you're interested in seeing additional research, design iterations, prototypes, engineering documentation, or production development for this project, I'd be happy to share more during a private portfolio review.
View the full product line at goRuckn
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